AAE Online CE
To the Point Webinar | The GentleWave® System: Technology to Motivate your Referrers and Patients
This session is part of the To The Point Webinar series.
To The Point Webinars may include opinion, speculation and other statements not verifiable in the scientific method and do not necessarily reflect the views of AAE. Listeners should use their best judgment in evaluating the merits of any content.
Description: Since incorporating the GentleWave® System into their two practices, Dr. Ron Hill and his wife, and office marketing manager Stacy have discovered how implementing and marketing this technology can accelerate practice growth. They have seen a dramatic increase in the number of referrers and number of patients per referrer. This webinar will focus on the impact technology can have on the decisions referring dentists make when referring patients for endodontic treatment. As you evaluate how you will grow your practice for the future, look to incorporate technology that not only improves outcomes but also resonates with referrers and patients.
At conclusion participants should be able to:
- Describe a brief overview of the GentleWave® System technology with a focus on practice implementation
- Discuss he methodology and steps we took to integrate and market the technology to our referrals and patients
- Track 1-year retrospective of referral network expansion and practice growth results since incorporating the GentleWave® System
Ron Hill, D.D.S., M.S.D.
Dr. Ron Hill received his dental degree from the University of Texas-Houston School of Dentistry in 1997 and practiced General Dentistry in the Greater Houston area for 9 years before returning to pursue his training in Endodontics. He received his Certificate in Endodontics and a Master of Science in Dentistry from the University of Texas-Houston School of Dentistry. He is in full time private practice and is an owner/partner at Southwest Endodontics and Lake Jackson Endodontics.
Stacy Hill received her bachelor’s in marketing from St. Bonaventure University in Olean, NY in 1993 and had 25 years’ experience in Sales with DHL, Oracle and AstraZeneca before joining Southwest Endodontics as their Marketing Manager in 2014.