FEP-13 What to Do About Negative Reviews and Understanding Copyright Laws
CE Hours: 1.25
Description: With access to social media at our fingertips and people looking increasingly to the Internet in relation to all facets of life, the online review is a powerful driver of business. The dental field is no exception. Patients looking for a new dentist or a specialist go to Yelp, Google, and other Internet forums in a similar way that they do when figuring out a new restaurant to try. A negative online review thus has potential implications beyond the singular patient who wrote it. Deciding how to handle that negative online review is ripe with potential legal pitfalls and risks. This presentation describes those issues. In addition, with many dental practices having their own websites, it is important to understand the challenges imposed by copyright laws when preparing the content for those websites. This presentation provides an overview of how to avoid a copyright infringement claim.
Learning Objectives:
- Describe the legal issues related to dealing with a negative online review.
- Identify various options for dealing with a negative online review.
- Describe the challenges imposed by copyright laws when creating the content for their website and other marketing material.
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Peter Finn, JD
Peter F. Finn is an attorney at J Supple Law, P.C., San Rafael, CA 94952. His legal practice includes advising dentists on employment and Internet-related issues, and representing dentists in malpractice actions and matters before the Dental Board of California. Mr. Finn obtained his undergraduate degree in History and Political Science in 2006 from the University of Denver, where he graduated Magna Cum Laude and was named to Phi Beta Kappa. He then attended the University of San Francisco School of Law, obtaining his legal degree in 2009. During law school, Mr. Finn interned for the Employee Benefits Security Administration (EBSA), part of the U.S. Department of Labor and also clerked for the Bradley, Curley, Barrabee & Kowalski, P.C. law firm, with a focus on employment law matters. He became licensed to practice law in California in December of 2009 and began working at Bradley, Curley that same month. In 2023, the Bradley, Curley firm joined with J. Supple Law, P.C., where Mr. Finn currently practices. His article, “What to do About that Negative Online Review,” was published in the February 2021 issue of the California Dental Association Journal. More recently, he was featured in June 2022 Journal of Clinical Orthodontics in the article, “Ask the Expert: Employment Law Ramifications of Monetary Bonuses and Gifts.”
Disclosure(s): No financial relationships to disclose